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Competences
Experience
Business Development Manager – Francophone Africa
African Management Institute (AMI)
2022-03 -
Signed partnership agreements with MPME Côte d'Ivoire, FIACER and OIICI, enabling the training of over 120 SMEs across 15 African countries in collaboration with Stanford Seed. Trained approximately 180 energy‑sector managers in partnership with UKAID and supported corporate clients such as MTN Benin, Moov Côte d'Ivoire, Institut Pasteur de Dakar, MyAgro and Laiterie du Berger. Organized 15 information sessions, 10 HR webinars and 5 in‑person events for HR directors and decision‑makers. Managed the full B2B sales cycle—from prospecting to closing—expanding AMI’s partner pipeline throughout Africa.
Senior Key Account Manager
Jumia Senegal
2021-02 - 2022-01
Managed a portfolio of strategic accounts, increasing online shop visits and driving a 16% revenue uplift within 12 months. Implemented improved promotional campaign management and performance monitoring, reducing order cancellation rates by 7%. Coordinated cross‑functional teams to align sales, marketing and logistics, ensuring seamless customer experience and higher conversion rates.
Consultant & Trainer, Marketing and Sales
Independent / Enablis, Start’Up World, ONAS and USAID partnerships
2018-10 - 2021-01
Coached more than 15 entrepreneurs on commercial action plans in partnership with Enablis, Start’Up World, ONAS and USAID, delivering tailored sales and marketing training sessions. Developed communication and digital strategies for SMEs and startups, enhancing their market visibility and sales pipelines. Contributed to the organization of a successful business mission for 16 Egyptian companies in collaboration with Go Global and the Egyptian Embassy.
Country Manager
DKT International, Dakar
2017-02 - 2018-01
Led country operations, achieving a 20% revenue growth within one year through new commercial development strategies. Expanded business activities into Mali and Guinea, opening new market channels and establishing local partnerships. Strengthened relationships with strategic partners and directed marketing initiatives that boosted brand awareness across the region.
Roaming & Interconnection Coordinator
Expresso Senegal
2012-06 - 2017-01
Expanded the roaming network from 95 to 270 operators, covering over 100 countries, and increased roaming revenue by 40% over five years through new offers and profitability initiatives. Implemented Simbox fraud prevention measures that saved more than 100 million FCFA. Negotiated and managed interconnection agreements with international telecom operators, ensuring compliance and optimal pricing.
Marketing Assistant
SENICO, Dakar
2011-04 - 2011-06
Selected, trained and coached a team of 25 sales agents for the FIDAK 2011 international trade event, contributing to successful product promotion and sales execution.
Langues
Francais
fluent
English
fluent
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